Ambitious plans have been revealed for the first-ever skyscraper in Mid Wales, in the heart of Brecon town.
The news has sent shockwaves through the community this morning, with locals alternately scratching their heads and craning their necks in disbelief.
The proposed building on Ship Street has been dubbed the “Cumulus Tower" for its ambitious aspiration to reach the clouds.
Plans for the ultra-modern building include a virtual reality cinema and a zero gravity yoga studio.
A rooftop bar would boast panoramic views of the surrounding countryside and Bannau Brycheiniog National Park.
Other amenities being mooted by developers include a glow-in-the-dark mini golf course and a bungee jump simulator.
"It's a bold move, but we're confident that Brecon is ready for the dizzying heights of modernity," said Luke Upward, lead developer on the project.
“The town has a rich tapestry of culture and history, and this modern-day masterpiece could be the next chapter in its story.
“With the Cumulus Tower, Brecon deserves to reach for the skies.”
The proposed skyscraper would stand 25 storeys high - and at just over 100m tall, would only be topped in Wales by Swansea’s The Tower, Meridian Quay.
The surprising announcement this morning has sparked controversy among some locals, with concerns already raised about a potential shadow cast over the town.
"I've been living here for 84 years and I've never seen anything like it," said Rose Skyward, Brecon resident.
”It’s going to be huge - and we don’t get enough sun here as it is.
“Pitching a skyscraper in Brecon feels as outlandish as trying to hold a livestock market in a tea room - bold plans, confined quarters, and likely to have farmers raising their eyebrows over a cuppa!”
Others were more excited by the proposals.
“I can't wait to see Brecon from a bird's-eye view,” said Sennybridge resident Ellie Vater.
“I’ve already got my eye on a fancy pair of binoculars. I’ll be birdwatching like never before when I reach the top.”
Developers AP FOOL have lodged the proposals, which if approved by planners could mean a start date for construction of April 1 2025.